Photostory #392: Flair for Fashions Foretells Full Future: Canada's Modern Textile Trade

Photographers
Chris Lund
Maker
National Film Board of Canada
Release Date
June 15, 1965
Collection
CMCP fonds
Credit Line
Canadian Museum of Contemporary Photography fonds, National Gallery of Canada Library and Archives
Main Text
Canadian fashions are well away in the comparative field of international clothing styles in such sophisticated centres as New York's Fifth Avenue and London's Oxford Street. Canada's total textile industry, during the past few years, has grown faster than any in the world. With Canadians themselves among the world's largest users of textiles (at a per capita rate of about three times the world average) the nation's clothing manufacturers now supply most domestic needs and are making strong headway into the export markets around the globe. Canada's textile industry, combining primary and secondary phases, now employs 200,000 workers and uses $1,000,000,000 worth of materials to produce factory shipments valued at $2,000,000,000. The fashion industry with strong emphasis from Quebec which produces nearly three quarters of all Canadian apparel, is set for a glamorous future. In Montreal, Toronto, Winnipeg and Vancouver, Canada's clothing industry is rehearsing to take a prominent role among the spotlights of the world's foremost fashion shows.